Cookie Policy

Last updated May 2025

Our Cookie Policy explains how we use cookies and similar tracking technologies. It also explains the choices you can make about whether we can put some of these cookies on your computer, tablet or mobile device.

In this policy, where we say 'cookies' it can also mean similar tracking technologies. Similar tracking technologies are those that collect data while you use our websites and mobile apps, and when you receive, open or respond to emails we send you. You can find more information on the tracking we use in our emails, including how you can stop it, in the Email Tracking section.

Data we collect will be held by Lloyds Bank PLC, which is part of Lloyds Banking Group. We use this data to:

Protect you from fraud and keep improving security.
Study how people use our websites and apps and our other services. This helps us to improve them.
Decide which of our products, services and offers may be relevant for you.
Tailor the marketing you see on social media, apps and other websites.

We may share this data with other companies in the Group. We also share some data with outside organisations. Some of them may place their own cookies on your device when you visit our website. You can find out more about how we share data – and who we share it with – in our Privacy notice.

We do not sell the personal information we have about you to outside organisations.

Understanding Cookies

Cookies are small files that are sent to your computer, tablet or mobile device by websites when you visit them. They stay on your device, so that when you visit the website again, it knows that you've been there before and can give you a better experience. Cookies store information about your visits to that website. This information could be your choices, the type of device you used to connect to it, where you were when you connected, and the pages you visited on the site.

Multiple users - Keep in mind if more than one person uses your device, the choices set up by other people will apply to you as well unless you change them. For example, if you share a computer with your family, you may see ads based on sites they have visited as well as sites you have visited.

Email Tracking or similar tracking technologies

This section explains more about the technologies we use to review how you interact with emails we send you. It explains why we do this, and how you can stop it.

We review how you interact with emails we send you by using small images that you cannot see called 'pixels' within our emails. These pixels allow us to capture some information about emails we've sent you, such as:

When you opened the email,
How many times you opened it, and
The device you used to open it.

This is called 'email tracking'. We use this information to help us understand how effective our emails are, and to improve our communications with you. The pixel stays in the email, but leaves nothing else on your device.

How to stop Email Tracking

You can stop this by:

Closing the email before you download any images.
Setting your browser or email program to restrict or block our emails. Sometimes your browser or email program setting will automatically download images. For more details on this, you'll need to read the instructions for your browser, email program or device.

How to stop Email Tracking for marketing purposes

You can stop this by:

Opting out from marketing emails by reviewing your marketing choices. You can review your marketing choices in a few ways. Use your internet or mobile banking applications, visit one of our branches, or see the 'How to contact us' section in our Data Privacy Notice to speak to us about this.

Email Link Tracking

When we send you emails including links to our web pages, we track the Lloyds Banking Group web pages you visit when using those links. We'll only do this if you accept Marketing Cookies when you enter our site. We do not track any other non-Lloyds Banking Group sites you may also visit.

How to stop Email Link Tracking

You can stop this anytime by visiting our Cookie Policy and rejecting Marketing Cookies.

Lloyds and Lloyds Bank are trading names of Lloyds Bank plc. Registered office: 25 Gresham Street, London EC2V 7HN. Registered in England and Wales No. 2065. Lloyds Bank plc is authorised by the Prudential Regulation Authority and regulated by the Financial Conduct Authority and the Prudential Regulation Authority under registration number 119278.

Lloyds and Lloyds Bank are trading names of Bank of Scotland plc. Registered in Scotland No. SC327000. Registered Office: The Mound, Edinburgh EH1 1YZ. Bank of Scotland plc is authorised by the Prudential Regulation Authority and regulated by the Financial Conduct Authority and the Prudential Regulation Authority under registration number 169628.

Important legal information

Lifestyle Benefits are administered by Blackhawk Network EMEA Limited, PO Box 1586, Westside, London Road, Hemel Hempstead, HP1 9SF. Company Registration Number 4155659. Blackhawk Network EMEA Limited use different 3rd party suppliers to provide each benefit. These are subject to the supplier’s terms and conditions. Benefits can’t be combined with any other offer or exchanged for cash or other alternatives. One benefit per Lloyds Premier account is available every 12 months. The selection may be subject to change upon notice by Lloyds Bank plc or Blackhawk Network EMEA Limited. Exclusions apply. You have 30 days from opening your Lloyds Premier account to change or cancel the Lifestyle Benefit choice you made. If you did not make a selection when you joined Lloyds Premier you can do so by contacting 0345 878 0015 or visiting lloydsbankpremier.com. If you do this more than 30 days after you open or upgrade your account you will receive your Lifestyle Benefit on a pro rata basis. After that the selected benefit can only be changed within a restricted window around the anniversary of when you opened the account. Blackhawk Network EMEA Limited will write to you to remind you about this closer to the time. Lifestyle Benefits are subject to Blackhawk Network EMEA Limited’s terms and conditions as well as the supplier’s terms and conditions for each individual benefit. Apple is a trademark of Apple Inc., registered in the U.S. and other countries. Android is a trademark of Google Inc.

Disney+ 12 month subscription – customers will need to complete the Disney+ registration process which will include having a valid email address and will need to agree to the Disney+ subscriber agreement. 18 years or over. Subscription required. See www.disneyplus.com for full Terms and Conditions.

lloydsbankpremier.com is hosted and administered for Lloyds Bank plc by Blackhawk Network EMEA Limited.